Captify’s D&I Spotlight Event: ‘You don’t have to be C-Suite to drive change’

In celebration of International Women’s Day #ChooseToChallenge

In celebration of IWD’s 2021 theme ‘Challenge’, Captify is hosting an open and honest conversation with some of the industry’s current changemakers. There is a real need to challenge and call out our gender bias and inequality, where one chooses to celebrate women’s achievements and highlight the exciting opportunities that lie ahead for younger talent.

This session will cover:

• Building and nurturing a diverse workforce and the importance of starting from an entry-level position
• Various careers that exist in advertising
• The impact of women in advertising and women of colour in advertising
• The importance that mentoring has to play in success
• Plans for the future – what will the industry look like in 5 years?

Agenda

Friday 12th March

• 1.00pm – Discussion starts
• 1.40pm – Q&A
• 1:55pm – Discussion finishes

Meet the panelists

Hosted by Fiona Ashmore, Captify’s Senior Sales Manager and D&I Taskforce representative.

Eve Wright – Strategy Manager, Essence

After four years into her career, Eve made the decision to return to the media agency side of the industry as Strategy Manager for Essence EMEA. 18 months later, she knows she made the right choice! Working closely with leading brands, L’Oréal and Google, Eve has been able to understand the ‘big picture’ relationship that this role can play in evolving how they approach diversity and inclusion within their day-to-day planning.

Hannah Kendall – Client Solutions Account Director, LADbible Group

After a few years in Agencyland, Hannah joined LADbible Group as a part of the Client Solutions team, at a time where the business was making huge strides in diversifying its internal and external outfit. Her role sees Hannah creatively executing partnerships for brands that fit LADbible’s various brands and audiences. Hannah is always striving to challenge traditional perceptions of women in media and the roles they should (and shouldn’t) own.

Jasmine T Roberts – Insights Manager, The Stylist Group

Jasmine has strategically been doing the data dance for almost eight years of her career, with a proven track record of seizing the difficult, challenging it, and delivering in this ever-changing media landscape. Today, she believes that if people become your priority, you start to impact lives in tangible ways. This is exactly what she is doing in her current role – understanding the data behind people, brands, and the landscape – forming insights that tell actionable stories. “Diversity and inclusion has and will always be part of the journey and not just the bigger picture. It’s not a trend, it’s real life.”